Wednesday 07 June 2023
10am-1.30pm (BST)

You're invited: Mastering the Metrics

Navigating the new world of measurement across CTV & Mobile

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You're invited to an exclusive event hosted by M&C Saatchi Performance and AppsFlyer exploring the future of measurement. From harnessing the power of CTV to navigating the latest SKAN updates, this interactive session will explore the challenges facing marketers with tactics on how to adapt your digital strategy.

At the half-day event, you’ll hear from technical experts on the changing capabilities of digital measurement, as well as brands who are taking advantage of new innovative strategies. Speakers will be joining from Smadex, Tripledot Studios, & Waze, with the full agenda featured below.

Register your interest now! Once your spot has been confirmed by our team, you will receive an email from the organiser.

Location:

M&C Saatchi, 36 Golden Square, London W1F 9EE

Google maps

Agenda

10:00-10:30

Registration & Breakfast

10:30-10:45

Introduction from M&C Saatchi Performance on the changing state of measurement

10:45-11:00

Keynote from AppsFlyer on their response to measuring success on CTV

11:00-11:30

Fireside chat between AppsFlyer & Tripledot

11:30-11:45

Break with refreshments

11:45-12:30

Panel on the future of mobile measurement solutions hosted by M&C Saatchi Performance, featuring Smadex & Waze

12:30-13:30

Lunch & Drinks on the terrace

Speakers

Lavinea Morris

Lavinea Morris

EMEA Lead

at M&C Saatchi Performance

Laura Davis

Laura Davis

Senior Customer Success Manager

at AppsFlyer

Dhiyay Chohan

Dhiyay Chohan

Global Head of Programmatic

at Fynd Media

Deeksha Seth - Business Development & Strategic Partnership Lead

Deeksha Seth

Business Development & Strategic Partnership Lead at Tripledot Studios

Ruairidh Roberts

Country Manager, UK

at Waze

Flo Methorst

Flo Methorst

Senior Director of Growth EMEA

at Smadex

M&C Saatchi Performance

Massimo Baroni

Marketing Manager

at Tripledot Studios

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